WordPress SEO audit
Find out what's holding back your WordPress site's SEO
Your WordPress site may have SEO blockers you can't see. SelfHook analyzes your site, identifies the issues limiting its visibility and helps you prioritize the fixes that really matter.
A few minutes to get a clear view of your site’s SEO priorities.
Overall score
By category
Detected issues
Missing H1 on 3 pages
SEO
Missing meta description on 6 pages
SEO
14 images without alt attribute
Accessibility
What is a WordPress SEO audit?
A WordPress SEO audit reviews the pages of a site to spot what limits its visibility in search engines: content, technical health, metadata and link structure. With SelfHook, you get an overall score, three sub-scores, a list of issues ranked by severity and recommendations to apply, designed for WordPress.
What the SEO audit reveals about your site
SelfHook starts from your sitemap to find your pages, analyzes them one by one, then has the results interpreted by an AI specialized in WordPress SEO. You understand what is blocking, and where to start.
Content
H1 presence, amount of text per page. Thin or poorly structured pages stand out immediately.
Technical
Response codes, canonical, noindex pages, load time. What prevents Google from accessing your pages properly.
Metadata
Title tag and meta description, page by page. The first things Google and your visitors see in search results.
Structure and links
Internal and external links on each page, images without alternative text. What helps, or hinders, the understanding of your site.
Not an endless list: every issue is ranked so you know what to fix first.
A clear view, not 100 alerts without context
A useful audit doesn't just pile up errors. SelfHook sums up your site's SEO health in one score, breaks it down by category and ranks every issue by severity. For each issue, you know what is happening, where, and what to do. You save time where it matters.
- An overall score out of 100 to assess your site at a glance
- Three sub-scores: SEO & Metadata, Performance, Accessibility
- Three severity levels: Critical, Warning, Info
- A concrete recommendation for every issue
- Priority recommendations ranked by priority, with their expected impact
A few minutes to get a clear view of your site’s SEO priorities.
Missing H1 on 3 pages
SEO
Three service pages have no H1 heading. Google has a harder time understanding their main topic.
Recommendation
Add a unique H1 containing the main topic of each page, from the WordPress editor.
Priority recommendations
Fill in the missing meta descriptions
Impact: high
Add alternative text to images
Impact: medium
From audit to action, without switching tools
The audit is where SelfHook starts, not an end in itself. What you discover feeds straight into the rest of your SEO work.
- 01
Analyze
Run the audit on your connected WordPress site and get your score and ranked issues.
- 02
Prioritize
Start with critical issues, then follow the priority recommendations.
- 03
Fix
Apply the fixes in WordPress following the recommendations. You stay in control: SelfHook does not modify your existing pages.
- 04
Publish
Fill your content gaps with articles generated from your editorial rules, Yoast metadata filled in, published on WordPress and submitted to Google.
- 05
Measure
Run a new audit on the same pages and track your performance with Google Search Console and Google Analytics.
Want to go further on structure? SelfHook’s Internal linking module detects orphan pages and suggests the most relevant internal links.
Example blog
blog.example.com · Oct 14, 2026
Example blog
blog.example.com · Oct 2, 2026
Initial audit
64
4 critical
Re-scan
78
1 critical
Illustrative example. Progress depends on the fixes applied and on your site.
Fix, re-run, compare
Once your fixes are applied, run a new audit in Re-scan mode. SelfHook re-analyzes exactly the same pages as the initial audit, so the comparison is reliable. The history keeps the date, overall score and number of issues of every audit, so you can track your progress after each fix.
- Re-scan on the same pages: a like-for-like comparison
- Audit history per site: date, overall score, detected issues
- Every audit stays available in full detail
An SEO audit built for people who manage WordPress sites
SMBs and business owners
You know your site could do better, without knowing where to start. The audit gives you a clear list of priorities, without unnecessary jargon.
Independents and freelancers
Assess a client site in a few minutes and back your recommendations with a score and concrete issues.
WordPress and SEO agencies
Audit each client site separately, keep the history per site and measure the effect of your work with the re-scan.
Frequently asked questions about the WordPress SEO audit
What does a WordPress SEO audit check?
The SelfHook audit analyzes your site’s pages starting from your sitemap. It checks content (H1, amount of text), technical health (response codes, canonical, noindex, load time), metadata (title, meta description) and structure (internal and external links, images without alternative text). You get an overall score, three sub-scores (SEO & Metadata, Performance, Accessibility) and a list of issues with recommendations.
How can I find out what is blocking my WordPress site’s rankings?
Start with an audit that ranks issues by severity. In SelfHook, every issue is marked Critical, Warning or Info. Fix critical issues first, then follow the priority recommendations. An audit identifies technical and editorial blockers; on its own, it does not guarantee a ranking improvement.
Does SelfHook detect content and metadata issues?
Yes. For each page, the audit checks the title tag, meta description, H1 and amount of text. The issues found are reflected in the SEO & Metadata sub-score and detailed in the issue list, each with a recommendation.
Can I track my site’s progress after making fixes?
Yes. After your fixes, run a new audit in Re-scan mode: SelfHook re-analyzes the same pages as the initial audit. Each site’s history keeps the date, overall score and number of issues of every audit, so you can compare before and after.
Is the SEO audit suitable for an agency managing several sites?
Yes. Each connected WordPress site is audited separately and has its own audit history, so you can follow each client individually. The number of sites and audits available depends on your plan: details are on the Pricing page.
Do I need to be an SEO expert to understand the recommendations?
No. Every issue comes with a plainly worded description and recommendation, and issues are sorted by severity. You know what to fix first without mastering SEO jargon.
Clarity. Priorities. Action.
Finally know what is holding your WordPress site back
Run an SEO audit, discover your priority issues and take action with a clear plan, without wasting time on what doesn’t matter.
No guaranteed Google results: the audit shows you what to improve and where to start.